Our Story


Independently Speaking.
Global business models are increasingly squeezing family owned eyewear manufacturers and Independent Eyecare Professionals out of the optical market. Eyelo's pledge is to bring more profitability to independent makers and sellers of handcrafted eyewear by connecting them directly through our curated platform. It's time to put profits back where they belong - in the hands of those creating artisanal eyewear and those providing the care and expertise demanded by their discerning patients.

Our shared passion for the level of quality and service guaranteed by independence is what inspired us to come up with a new way of doing business.

Eyelo was founded by Massimo Lozza, a 4th generation eyewear maker with an independent streak. He is the great grandson of Giovanni Lozza, the very first Italian eyewear artisan and pioneer of the industry. Massimo was born in the Cadore region of Italy where Giovanni set up his factory in 1878. This area now remains a focal point for quality eyewear manufacturing. Powered by the same innovative spirit that drove his great grandfather, Massimo established Eyelo in order to enable U.S. Independent Eyecare Professionals to diversify their product offering and source frames directly from the best artisanal eyewear manufacturers in his native Cadore and beyond.